MARKETING, SALES & AFTERMARKET

 

CUSTOMER CARE FOR GROWTH – DON’T DIE SLOW!


Triathlon's Marketing, Sales & Aftermarket practice helps you to grow faster than the market and gain market shares in a competitive and dynamic environment. It is vital to set the strategic direction and unlock the full potential of your sales and aftermarket capacities. Insights are based on extensive fact based gathering, analyzed by responsive and data-driven people and the support 'To Make It Happen' is carried out with highest respect and integrity.

Triathlon works with marketing, sales and aftermarket at all company levels, from strategy to operations control. Investments result in keeping your customers, offer greater value and win customers from your competitors.

 

 

HOW WE SUPPORT IN MARKETING & SALES

 







Market entry strategies & Partnerships

Analyzing markets’ attractiveness and strategic fit to the current business strategy for identifying growth opportunities in unexplored regional or application areas. To outdo your competition, Triathlon offers support for commercialization of innnovations, screening for partnerships, interacting with target customers and adapting of offerings.




Acquisition strategies

Developing acquisition strategies and identifying potential targets is a core area. Triathlon supports clients from development of acquisition strategy, identifying potential targets and business due diligence to global post merger integrations.

 



Customer interaction strategies

It is all about taking care of your customers' needs in order to take care of you. Your customers shall perceive a 'One Experience' when interacting with you. Achieveing this results in maximizing customer satisfaction, sales and in the end - profit - at every step along the customers’ decision journey.

 

 

HOW WE SUPPORT IN Aftermarket



Digital customer care

Many companies from mature markets  struggle to keep customers due to low-cost competition. “Do it right the first time" and optimized digital experience for both retailers and customers have essential value for increasing customer loyalty.




customer Life cycle management

Customer retention is key to keep a closed and endless loop from first point of contact to service and upgrades. Triathlon supports in development of total offers, lifecycle pricing, circular business models and customer loyalty programs.

 

 

Dealer & workshop optimization

Triathlon supports with front-line transformations, sales concepts integrations and on-site sales trainings, as well as performing workshop optimization assessments and lead time efficiency.

 

 

 

MARKETING, Sales & Aftermarket Insights


NEW VENTURE CREATION

RISING TO THE CHALLENGE OF PROFITABLE GROWTH

BUSINESS CASE DRIVEN SALES

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